THE EPTA FOREST CONTINUES TO GROW, WITH TREEDOM
On the 51st Earth day, launched by the United Nations, Epta confirms its commitment and renews its collaboration with Treedom, the first web platform to plant a tree at a distance and follow its growth.
The partnership with Treedom was launched in 2018 to support the reforestation of an area in Veneto hit by the Vaia Storm, a violent cyclone that damaged 100,000 hectares and felled millions of trees, putting at risk the environmental balance and the hydrogeological stability of the area. The first Epta business forest, of 100 trees, was planted to highlight the closeness of the Group to an area where it has been historically present with its Costan and Eurocryor brands and the production sites of Limana, in the province of Belluno and Solesino, in the province of Padua.
Today, the partnership with Treedom is renewed to highlight how growth in Epta is increasingly oriented at delivering benefits that include the environment and society. For this reason, the Group will encourage the planting and care of 1500 fruit trees in Colombia, Ecuador, Haiti, Kenya and Tanzania. This three-year plan will increase the carbon neutrality of the Company, restore biodiversity and contribute to combating climate changes. The trees planted to date have absorbed up to 126,000 kg of CO². The programme will also have a strong social value, thanks to the training and financing of local communities. The trees and their fruits are the property of the farmers, who can supplement their income and, in some cases, start micro-entrepreneurship activities. A virtuous initiative, in line with the goals of sustainable development established by the 2030 Agenda of the United Nations, to protect the planet and guarantee prosperity for all.
To involve all employees directly and make them feel part of the project, Epta will donate a tree to all new hires and to employees who will retire, who will be able to follow its growth. Each Treedom tree is geo-located, photographed and has its own online page updated regularly. Collaborators can also contribute by planting a tree that will enrich the “Epta forest”.